SMILE  

스마일라식의 핵심 Lenticule Extracation

SMILE LASIK’s Key Point!
‘Lenticule Extraction’

Using the One and Only FDA Approved ZEISS VISUMAX Machine

SMILE (Small Incision Lenticule Extraction) Surgery is Only Performed by VISUMAX Laser

ZEISS SMILE Surgery Process

Step 01

Eye Stabilisation

• Automatic Pressure Detection
• Real-Time Adjustment
Step 02

Laser Application

• Customised Laser Intensity
• Consistent Pressure and
Spacing for Precise Targeting
Step 03

Minimal Incision

• Incision < 2mm
• 70-Degree Edge Angle
for Accuracy
Step 04

Corneal Tissue Removal

• Minimal Lenticule Thickness
• Precise Side-Cut
Stromal Excision

SMILE LASIK,
Experience the Difference at BGSS Eye Clinic!

Over 130,000 Cases
ZEISS SMILE

  • 2024

    Presentation on the Vision for SMILE LASIK,
    “Past, Present and Future of SMILE” at the Korea SMILE Forum
    Presentation on the Achievements of SMILE Surgery in
    Astigmatism Correction, “SMILE Pro in the Correction of Astigmatism”

  • 2023

    Introduction of the VISUMAX 800 ZEISS SMILE PRO surgery Advanced SMILE Surgery Technique Based on Practical Clinical Experience Leading the Development of Next-Generation Surgery Through Improved Safety Consistent Surgical Outcomes With SMILE Foundation Training for All Referral Groups Improved SMILE Technique Through Joint Research and Development With ZEISS, the Laser Manufacturer

A Leap Forward For SMILE LASIK

  • 2018

    ZEISS Asia Pacific Refractive and Cataract
    Symposium
    Surgical Outcomes Based on the Correlation Between SMILE LASIK & Laser (Suction Loss)

  • 2017

    Korean Journal of Ophthamology, ZEISS SMILE Clinical Results Presentation

  • 2016

    APRIL 2016, Bangkok Asia Pacific Refractive Laser Symposium – Innovative SMILE LASIK Approach

  • 2015

    SMILE’s Clinical Results Published in Europe’s Refraction Journal, CRST EUROPE

SMILE LASIK’s Era

  • 2014

    SMILE LASIK Clinical Results Presentation
    (Asia-Pacific Symposium)
    Refractive Surgery Society, SMILE Experience Across Asia Pacific Domestically Presents ZEISS SMILE Surgery’s Results and Excellent Surgery Know-Hows Minimized Incision Site for SMILE LASIK (2.2mm) and Laser Ablation Size (7mm) Trained 9 Qualified Clinical SMILE LASIK Expert Doctors

  • 2012

    Developed Innovative Surgical Equipment to Shorten Surgery Time for SMILE LASIK and Enhance Safety Possesses Stable Cumulative Surgical Results Using VISU LASIK

Beginning
of SMILE LASIK

  • 2014

    Introduction of the FLEx Surgical Method to Avoid Any Opening of the Corneal Surface

  • 2008

    Leading the Domestic Distribution and Advancement of VISUMAX Laser

2025-2023 2018-2015 2014-2012 2011-2008

Over 98% of Patients
Have Achieved 20/20 Vision

over 94% of patients achieved 0.8 vision the day after surgery, and 98% showed an improvement to unaided 1.0 vision.

  • The Day After ZEISS SMILE Surgery

    94%

    Source: Seoul BGSS Eye Clinic, from the presentation materials of the Asia-Pacific Refractive Laser Symposium

  • Unaided Vision After ZEISS SMILE Surgery

    98%

    Source: Seoul BGSS Eye Clinic, from the presentation materials of the Korean Ophthalmological Society Annual Conference

* This data was presented at the 118th Annual Conference of the Korean Ophthalmological Society in 2017,
based on results from surgery conducted on 300 patients.

Correction of High Myopia and Astigmatism

ZEISS SMILE uses a direct eye fixation method during surgery, allowing control over slight tremors, eye vibrations, and subtle pupil movements. With precise astigmatism axis marking techniques and centring expertise, over 99% of high astigmatism cases can be improved to within an average of 0.25D.

2016 Asia-Pacific Laser Refraction Symposium Presentation Results

  • CYL (Average of Astigmatism)
  • Myopia Amount
Stability - high myopia (POD 6M, n=229)

*In a case of high astigmatism at -2.33, the astigmatism was corrected to -0.25 or lower after SMILE LASIK,
demonstrating beneficial results even for high astigmatism correction.

More Precise, Safer Procedure, Perfect Precision

ZEISS SMILE

With Over 27 Years of Experience at the Seoul | Busan BGSS Eye Clinics, We Are Poised to Demonstrate Exceptional Results With SMILE LASIK

Eye Tracking System Not Required for
ZEISS SMILE

All Types of SMILE LASIK Surgeries Use a Suction to Fix Onto the Eye, Meaning Eye Tracking Is Not Necessary

  • 01

    Using an Ideal Suction Pressure and the Integrated Design of the Contact Glass, It Makes Contact With the Eyeball, Fixing the Eyeball Directly and Accurately Centering on It.

    02

    With the Laser Machine Connected to the Bed, Real-Time Monitoring of the Patient’s Movements and Pressure Changes Ensures Precise Laser Targeting

The Only Equipment Capable of Physical Detection and Correction During the Suction Process and Laser Irradiation Is ZEISS SMILE

The Scanning Speed for Accurately Mapping and Delivering the Laser

Zeiss Smile Offers the Fastest Scanning Speed for Precise Laser Targeting, Resulting in the Shortest Surgery Time Among Smile Devices.
The Reduced Laser Exposure Prevents Suction Loss and Minimizes Infection Risk

The Speed at Which the Laser Tip Generates Energy Is Not the Same as the Laser Application Time.
In Fact, the Fastest Laser Speed Often Corresponds to Longer Actual Surgery Times.

Patented Technique of Side-Cut Incision

‘Side-Cut Incision’ Is an Essential Factor in Extracting Lenticule Without Damaging Other Parts of Corneal Tissues.
And It Also Prevents the Ripping of Lenticule or Distorting the Form, Even for Low Myopic Correction Cases.

ZEISS SMILE Surgery's VISUMAX features around 240 patented techniques,
including the unrivalled 'Side-Cut Incision' method, unmatched by any other equipment.

Negative Pressure Fixation
to Prevent Suction Loss

Most Suction Loss Problems Are Caused During Surgery by Closing Eyes,
But Zeiss Smile’s Ergonomic, Strong Negative Pressure Fixation Technique Prevents Corneal
Wrinkles and Blackout Phenomenon.

  • ZEISS SMILE

    The Ergonomic Eye Fixation Technique Detects in Real-Time, and the Automatic Control System Helps to Maintain a Stable Fixation Point.

  • Similar But Not the Original SMILE

    It Causes Corneal Wrinkles and Disturbs the Formation of Uniform Lenticule, and Due to the Blackout Phenomenon, the Possibility of Suction Loss Is Way Higher.

“Only ZEISS SMILE LASIK Allows a Restart After Suction Loss!”

Apply for a Consultation

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Terms of Service

In order to smoothly handle related grievances, we have the following personal information processing policies in accordance with relevant laws. If we revised this privacy policy, we will announce it through the website notice (or individual notice).

1. Purpose of collection and use of personal information

The company collects personal information for the following purposes. The collected personal information is not used for purposes other than the following purposes, and prior consent will be sought when the purpose of use is changed.

Homepage membership registration and management
For purposes such as confirmation of intention to sign up as a member, verification of identification according to the provision of membership services, maintenance of membership qualifications, prevention of illegal use of services, notification of various notices, etc.
Civil affairs processing
The purpose of confirming the identity of the complainant, confirming the complaints, contacting for fact-finding, and notifying the result of processing
Service provided
Service provision, content provision, customized service provision, identity authentication, age authentication, and other input
Use in marketing and advertising
For the purpose of developing new services and providing customized services, providing event and advertising information and opportunities to participate, providing services according to demographic characteristics and posting advertisements, verifying the validity of services, identifying access frequencies, or statistics on members' use of services

2. Items of personal information to be collected and methods of collection

Items of personal information to be collected
① Membership registration
[Required items] Name, date of birth, email, ID, password, mobile phone number

When signing up for Naver Simple Membership
[Required items] User unique identifier, name, email, password
[Additional items] Date of birth, mobile phone number

※ The information provided from Naver is used only during the membership registration stage, and if membership registration is not in progress, it will be immediately destroyed. (We store personal information only if the customer agrees through the membership registration process.)

② Information automatically generated and collected during service use or business processing
[Required items] Connection IP information, cookies, service usage records, access logs, usage suspension records
[Optional items] Response record for each item by customer satisfaction survey
③ Other
  • When using additional services and customized services, or when collecting additional personal information that was not collected when registering as a member during the event application process, the company notifies the users of the item and processes the work with separate consent.
How to collect personal information
  • Online collection such as membership registration through the homepage and consultation bulletin board, offline collection through telephone, written form application within the headquarters, etc., collection through e-mail, event application, etc.
  • Provided by identity verification organizations or affiliates
  • Collection through generated information collection tool

3. Retention and use period of personal information

  • 1.When collecting personal information from users, we retain and use personal information within the period of consent. However, if there is a need to preserve it in accordance with the provisions of relevant laws and regulations, it will be preserved in accordance with the relevant laws and regulations.
  • 2.In the case of members, the period of retention and use of personal information is from the time of signing the service use contract (when signing up for membership) to the termination of the service use contract (including withdrawal application and direct withdrawal). The Company destroys personal information of members that are not reused for the period (1 year) defined by the law, except when a separate period is set by other laws or requested by the customer. However, the fact that personal information is destroyed 30 days before the expiration of the period, the expiration date of the period, and the items of the personal information are notified to the member by email, phone or similar methods.
  • 3.The retention period of personal information according to related laws is as follows.
    • <Retention information/retention period>
      Records on display/advertisement: 6 months
      Computer communication or Internet access data: 3 months
  • 4.Even if there is no basis for the relevant laws and regulations, it can be kept in accordance with the company's policy when it is necessary to prevent serious losses for the company or to keep it for crimes or lawsuits. However, only the minimum period and items are kept to achieve that purpose.
    • <Retention information/retention period>>
      Member information whose qualifications are lost according to the terms of use: 5 years

4. Provision of personal information to a third party

  • 1.In principle, we do not provide users' personal information to the outside. However, exceptions are made in cases where there are special regulations in the law as in each of the following subparagraphs or in cases where it is inevitable to comply with legal obligations. When providing personal information to a third party for any purpose other than the purpose, we request that the recipient of personal information impose certain restrictions on the purpose of use and method of use so that the personal information is safely processed, or to take necessary measures to ensure stability.
    • When users agree in advance
    • If there is a regulation based on other laws and regulations in the Information and Communication Network Act, the Telecommunications Business Act, the Use and Protection of Credit Information Act, etc.
    • In the case of statistical writing, academic research, market research, information provision, and notification e-mail sending in a form in which a specific individual cannot be identified
    • When the information subject or its legal representative is in a state where it is not possible to express his or her intention, or when prior consent cannot be obtained due to unknown address, etc., and is necessary for the immediate benefit of life, body, or property of the information subject or a third party
    • Cases necessary for investigation, prosecution and maintenance of crimes, court trials and execution of punishment, and legal procedures
  • 2.If a third-party provider occurs, it is proceeded with separate consent.
  • 3.The withdrawal of consent provided by a third party can be requested to the Seoul Bright World Ophthalmology Clinic (02-3443-0880) or Busan BalGeunSeSagn Ophthalmology Clinic (051-805-1100), and will be immediately discarded when the consent is withdrawn.

5. Personal information destruction procedure and method

We destroy personal information when the purpose of collection and use of personal information is achieved or the retention period expires. The destruction procedure and method are as follows. However, there are exceptions in cases where the personal information must be preserved under other laws.

Destruction procedure
The information entered by the user is transferred to a separate database after the purpose is achieved (separate documents in the case of paper) and stored for a certain period of time or immediately destroyed in accordance with internal policies and other related laws. At this time, the personal information transferred to the database is not used for other purposes unless it is in accordance with the law.
Expiration date
The personal information of users shall be processed within 5 business days from the end of the retention period, if the relevant retention period has elapsed, when the personal information becomes unnecessary, such as achieving the purpose of processing personal information, the abolition of the service, or the end of the business. The personal information will be destroyed within 5 business days from the date it is recognized as unnecessary. If there is a refusal by the legal representative for a child under the age of 14 or if the intention to consent is not confirmed, the personal information will be destroyed within 5 business days from the date of collection.
Method of destruction
Information in the form of electronic files uses a technical method that cannot reproduce the record. Personal information printed on paper is destroyed by shredding or incineration.

6. Rights of users and legal representatives and how to exercise them

  • 1.The user may withdraw his/her consent to the collection, use, and provision of personal information at any time. Upon withdrawal of consent, the company takes necessary measures, such as destroying the collected personal information without delay.
  • 2.The user may request the company to view, provide, and correct the following matters concerning him/her.
    • User's personal information held by the company
    • Status of use of user personal information and provision of third party
    • Current status of consent to the Company for collection, use, and provision of personal information
  • 3.If the user requests correction or deletion of personal information errors, etc., the company will not use or provide the personal information until the correction or deletion is completed.
  • 4.The user can make a request for access to personal information to the following departments. We will endeavor to expedite the processing of claims such as accessing users' personal information.
  • <Inquiries regarding access to personal information>
    Inquiries regarding access to personal information
    Department in charge Seoul/ Busan BalGeunSeSang Eye Clinic Customer Satisfaction Center
    Representative number Seoul BalGeunSeSang Eye Clinic (02-3443-0880), Busan BalGeunSeSang Eye Clinic (051-805-1100)
    Email iloveeye@iloveeye.com

7. Matters concerning the installation, operation and rejection of automatic personal information collection devices

  • 1.We use cookies that store and retrieve user information from time to time to identify users, maintain the member's login status, and provide personalized services for each user. Cookies are small amounts of information that a website server sends to a user's web browser and are stored on the user's computer hard disk.
  • 2.The user has the option of installing cookies. The user can allow/reject all cookies through the settings of the web browser, or check each time a cookie is saved. However, if you refuse to store cookies, some services provided by the company, such as personalized services, may be difficult to use.
    • The method of rejecting cookie setting is as follows. (Based on Internet Explorer)
      Select [Internet Options] in the web browser [Tools] menu>select the [Personal Information] tab> select the desired option in [Advanced]

8. Measures to ensure the safety of personal information

In accordance with Article 29 of the Personal Information Protection Act and Article 28 of the Act on Promotion of Information and Communication Network Utilization and Information Protection, etc., the Company takes technical, administrative and physical measures necessary to ensure safety as follows.

Personal information processing
Minimization of Employees and Training We are implementing measures to manage personal information by designating employees who handle personal information and minimizing them by limiting them to those in charge.
Conduct regular self-audit
In order to secure the safety of personal information processing, we conduct our own audit on a regular basis (quarterly).
Establishment and implementation of internal management plan
We have established and implemented an internal management plan for the safe processing of personal information.
Encryption of personal information
The user's personal information is encrypted and stored and managed, so only the person can know it, and for important data, separate security functions such as encrypting files and transmission data or using a file lock function are used.
Technical measures against hacking, etc.
In order to prevent leakage and damage of personal information due to hacking or computer viruses, we install a security program, perform periodic update checks, install a system in an area where access is controlled from outside, and monitor and block technical/physical.
Restricted access to personal information
We are taking necessary measures to control access to personal information by granting, changing, and canceling access rights to the database system that processes personal information, and we use an intrusion prevention system to control unauthorized access from outside.
Storage of access records and prevention of forgery and alteration
The records of access to the personal information processing system are kept and managed for at least 6 months, and security functions are used to prevent forgery, alteration, theft and loss of access records.
Use of locking device for document security
Documents containing personal information and auxiliary storage media are stored in a safe place with a lock.
Access control for unauthorized persons
A separate physical storage place for storing personal information is established and access control procedures are established and operated.
Personal information validity period system
The company destroys personal information after August 18, 2015 in order to protect personal information of users who do not service for a long time (one year) in accordance with related laws such as the Act on Promotion of Information and Communication Network Utilization and Information Protection, etc. 30 days prior to processing, the relevant information will be notified to the user through e-mail.

9. Personal Information Protection Officer

Users can inquire to the person in charge of personal information protection and the department in charge of all personal information protection related inquiries, complaint handling, damage relief, etc. that occurred while using the company's services. The company will respond and handle your inquiries.

[Personal Information Protection Officer]
Name: Kim Jin-woo
Department: PR Marketing Team
Position: Team Leader
Contact: 02-3443-0880, iloveeye@iloveeye.com
[Person in charge of personal information protection]
Name: Jang Jin-hee
Department: PR Marketing Team
Position: Vice Chief
Contact: 02-3443-0880, iloveeye@iloveeye.com

10. Remedy for infringement of rights and interests

Users can inquire about damage relief, consultation, etc. for personal information infringement to the following organizations. (Please use this if you are not satisfied with our own personal information complaint handling, damage relief results, or if you need more detailed help)

Personal information protection comprehensive support portal (operated by the Ministry of Public Administration and Security)
  • Homepage: http://www.privacy.go.kr
  • Phone number: 02-403-0073
Personal Information Infringement Report Center (operated by Korea Internet & Security Agency)
  • Homepage: http://privacy.kisa.or.kr
  • Phone number: (without area code) 118
Personal Information Dispute Mediation Committee (operated by Korea Internet & Security Agency)
  • Homepage: http://www.kopico.go.kr
  • Phone number: 1833-6972
National Police Agency Cyber ​​Security Bureau
  • Homepage: http://cyberbureau.police.go.kr
  • Phone number: (without area code) 182

11. Notice of changes to the privacy policy

This personal information processing policy may be changed according to the government's policies, laws and regulations, and the company's needs, and if there is any addition, deletion, or correction of the content, it shall be notified in advance through the website posting or e-mail, etc. 7 days before the implementation of the change. , If advance notice is difficult, we will notify you as soon as possible. However, if important matters such as the purpose of collection and use of personal information and the object of provision to a third party are added, deleted, or corrected, we will notify you 30 days in advance.

Announcement Date: October 01, 2019
Effective Date: October 01, 2019

<View previous privacy policy>
Personal information processing policy ~ 2019.09.30 applied

12. Consignment of handling personal information

  • 1.In order to provide smoother services to users, the Company entrusts the following personal information processing related work to an external specialized company.
    Consignment of handling personal information
    Contents of work entrusted to the consignee
    Point-nix medical fee claim, storage, and refund
    Sungmin Networks service
    Frameout member management, delivery of advertising information such as events
  • 2.When signing a consignment contract, we shall specify in documents such as contracts and other responsibilities related to the prohibition of processing personal information, technical and administrative protection measures, restrictions on re-consignment, management and supervision of the consignee, compensation for damages, etc. Manages and supervises the safe handling of personal information.
  • 3.If the contents of the consignment business or the consignment company change, we will notify the user of the change through this privacy policy and proceed with the consent process.

13. Agreement to receive marketing information

According to Article 22, Paragraph 4 of the Personal Information Protection Act, you can use the service even if you do not specify optional information.

  • 1.Use for marketing and advertising
    For the purpose of developing new services and providing customized services, providing event and advertising information and opportunities to participate, providing services according to demographic characteristics and posting advertisements, verifying the validity of services, identifying access frequencies, or statistics on member service use. We process personal information.
  • 2.In operating the service, we may provide various information to Seoul and Busan Bright World Eyes and members through service screens, phone calls, emails, SMS, etc. It is provided regardless.
    Use for marketing and advertising
    Category Purpose Collection item Retention period
    Optional member-only events/discount benefits and event information
    Provide customized service for members
    New service development and marketing utilization
    name, date of birth, email Mobile phone number Up to 60 days after membership withdrawal or
    Until the service agreement is withdrawn
Supplementary provisions (effective date)
These terms will be effective from October 01, 2019.

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